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Senior Associate / Associate – Public Relation


Responsibilities• Co-ordinate with advertising agencies, media agencies and external vendors to develop and execute advertising, promotion and public relations programs of assigned projects
• Work closely with other internal departments to implement assigned Programs
• Prepare media invitation, press release and speech for public relations activities; public relations event coordination and news clipping monitoring
• Propose and organize CSR events e.g. sponsorship and volunteers work
• Prepare and translate corporate communications literature
• Support the routine administrative work for the department e.g. monitoring competitive intelligence and below-the-line customer communications channels, etc


Requirements• University graduate major in marketing, communications, business management preferable
• Minimum 2-3 years relevant experience in financial institutions, advertising agencies / PR agencies or retail marketing
• Banking / Financial institution experience in client side or agency side is preferred Media planning, Copywriting skills and PR experience is preferable
• Solid knowledge in print and collateral production is pre-requisite